The Lark Unplugged

Six Sundays. Six bands, stripped back. Two audiences from one stage.

A January series built to land names on the level of Christy Moore or The Coronas, artists who'd only do this because of what we offer, not because it's a normal date. Months of runway to build the offer right, streamed live alongside a full room, six weeks running.

Decision tonight: go / no-go, booking strategy, band offer

The idea

Cadence: Sunday nights, 6 weeks running
Format: Acoustic / stripped-back, reduced rig
Ticket: €35 per seat, in the room
Stream: Bundled or separate (confirm)
Capacity: Not locked yet (confirm)
Start date: January 2027 (confirm exact date)

The offer to bands

At this tier, the fee isn't why they say yes. This is what gets one:

A stripped-back set they don't play anywhere else
Multi-cam broadcast-quality session, theirs to keep and use
Dedicated weekly spotlight, not buried in a lineup
First artist into a new series, top of the bill
Session fee plus a share of stream and door (confirm)

Promoters & the strategy

Major promoters' agent contracts carry a six-month radius clause on bigger shows nearby. The acts we want already work with them, so the path is through them, not around them.

Recommended: open the promoter conversation first, and let the stripped-back format make the case that it isn't a competing tour date.

Fallback: fill any gap weeks with clear acts so the series doesn't stall on approvals.

Economics (illustrative)

Capacity	€35/night	×6 weeks
80 seats	€2,800	€16,800
120 seats	€4,200	€25,200
150 seats	€5,250	€31,500

Stream revenue and per-night costs not included yet, tonight's decision.

Six decisions tonight

Go / no-go on The Lark Unplugged for January

Ticket and stream pricing, bundled or separate

Booking strategy: confirm promoter conversation leads, clear acts as fallback

Band offer: fee, session ownership, revenue split

Confirm venue capacity and the January start date

Ownership: promoter outreach, band booking, stream production